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The top 35 AI marketing tools

Written by: Erin Pennings
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ai marketing tools

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AI marketing tools automate content creation, analytics, and customer engagement tasks. Adoption has reached a tipping point with 66% of marketers worldwide already using AI, and 74% in the United States, according to ºÚÁϳԹÏÍø¡¯s State of AI report.

With hundreds of AI marketing tools now available, the challenge for most marketers lies in finding the right one. The difference between great and gimmicky often comes down to one thing: whether the tool actually fits into real workflows and delivers results without overcomplicating existing tech stacks.

This guide covers 35 of the best AI marketing tools organized by use case so marketing teams can cut through the noise and find content creation, analytics and intelligence, marketing automation, and customer engagement tools worth their time.

Table of Contents

How AI Is Transforming Marketing in 2026

AI marketing tools reduce manual workload and improve personalization across every stage of the marketing funnel. According to , 80% of marketers currently use AI for content creation, 94% are planning to in the next year, and 92% use automation for data analysis and reporting. The result is a fundamental shift in how marketing teams allocate their time.

Content Creation and Automation

AI marketing tools for content creation help marketers produce more content faster without sacrificing quality. shows that 80% of marketers currently use AI for content creation and 75% use it for media production. This can include generating blog drafts, social copy, email sequences, and visual assets. Teams using AI marketing tools for content report measurable gains in compressing timelines for research, production, and optimization while maintaining quality standards.

Workflow automation extends these gains beyond content. AI marketing tools now handle task sequencing, approval routing, and cross-platform publishing, reducing the manual coordination that slows teams down. Forty-seven percent of marketers report using automation to make marketing processes more efficient.

ºÚÁϳԹÏÍø¡¯s Kaitlin Milliken shared one use case of workflow automation. ¡°We had a huge project where we changed images on pages from .png to .webp files on thousands of web pages. I knew this would take forever to do manually, so I leveraged AI to help me create a Python script that could run the conversion,¡± says Milliken, who is a marketing manager at the company. ¡°I don¡¯t even know how to code in Python!¡±

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    Predictive Analytics and Customer Intelligence

    AI marketing tools improve campaign performance by turning raw data into actionable intelligence. Predictive analytics tools analyze behavioral signals, purchase history, and engagement patterns to surface insights that would take human analysts days to produce manually.

    found that 76% of marketers now use at least one form of AI, such as predictive, generative, or agentic, for tasks including predicting campaign performance and analyzing customer behavior. Competitive intelligence has also been transformed. AI marketing tools continuously monitor competitor messaging, pricing changes, and share of voice, giving marketing teams a real-time view of their market position without manual research.

    Real-Time Personalization at Scale

    AI delivers personalization at a scale that manual segmentation can¡¯t match. Rather than static audience segments, AI marketing tools analyze individual behavior in real time and adjust messaging, content recommendations, and offers dynamically. shows that 83% of marketers worldwide recognize the shift toward personalized, two-way messaging. reinforces this, finding that 60% of marketers believe AI helps them personalize the customer experience across channels, which saves measurable time.

    AI Marketing Tools by Category

    AI marketing tools automate content creation, analytics, and customer engagement tasks. Marketing teams using AI tools in their tech stacks can scale output and act on data faster. The following AI marketing tools are organized by use case, with top picks and honorable mentions in each category, so teams can find the right fit for their specific workflows.

    AI Marketing Tools for Content Creation

    AI marketing tools for content creation produce blog posts, social copy, email sequences, and visual assets faster at a greater scale. The tools below cover the full content production workflow, from ideation and drafting to editing and optimization.

    1.

    AI marketing tools ¡ª ºÚÁϳԹÏÍø Breeze Content Agent AI Blog Writer dashboard showing blog post generation

    ºÚÁϳԹÏÍø Breeze is ºÚÁϳԹÏÍø¡¯s AI platform, built directly into the ºÚÁϳԹÏÍø CRM and spanning marketing, sales, and service use cases. For marketing teams, the most relevant component is the Breeze Content Agent. Breeze Content Agent is a specialized AI teammate that drafts blog posts, landing pages, case studies, podcasts, and email copy by pulling from your existing CRM data, brand guidelines, and audience insights. Unlike standalone AI writing tools, Breeze understands your specific business context: who your customers are, what stage of the funnel they¡¯re in, and what content has performed for them before.

    The Content Agent is part of ºÚÁϳԹÏÍø¡¯s Content Hub and works alongside Breeze Copilot. Breeze Copilot is a conversational AI assistant embedded throughout the platform that helps with day-to-day tasks like drafting emails, summarizing contact records, and pulling campaign data. Together, these AI marketing tools help teams move faster without switching between platforms or manually briefing AI tools on brand context that ºÚÁϳԹÏÍø already has.

    Breeze also includes SEO optimization features that work directly within the content creation flow. Teams can generate blog ideas enhanced with SEO data, produce AI-optimized outlines, and create meta descriptions, all without leaving ºÚÁϳԹÏÍø. For teams already operating inside ºÚÁϳԹÏÍø¡¯s ecosystem, this integration significantly reduces the tool-switching that slows content operations down. ºÚÁϳԹÏÍø offers an AI-native customer platform with integrated marketing tools, meaning content, analytics, and CRM data are connected in one place rather than siloed across separate systems.

    It¡¯s worth noting that Breeze¡¯s most powerful features ¡ª the autonomous Content Agent, Customer Agent, and Prospecting Agent ¡ª require a Professional or Enterprise subscription and consume ºÚÁϳԹÏÍø Credits per action. Basic AI capabilities like AI-assisted email writing and standard data enrichment are available on all plans, including the free version.

    Price: Free plan includes basic AI features. Full Breeze agent access requires a Professional or Enterprise subscription (Marketing Hub Professional starts at $800/mo).

    What we like: Breeze is our top pick for AI content generation on this list. Because it¡¯s connected to your CRM, the content it produces reflects what your specific audience cares about, not just generic output based on a prompt. The SEO optimization features, from AI-enhanced blog ideas through to meta descriptions, are genuinely useful and reduce the manual SEO work that typically follows content creation.

    Best for: End-to-end AI-powered content creation connected to CRM data

    2.

    AI marketing tools ¡ª Jasper.ai screenshot

    Jasper.ai is one of the most established AI writing platforms on the market, built specifically for marketing use cases. Its interface supports everything from first-draft blog posts and ad copy to social content and long-form campaign assets. It also features templates covering SEO blogging, PPC, social media, and more. Jasper¡¯s Brand Voice feature trains the model on a company¡¯s existing content, helping teams maintain tone and style consistency at scale across every piece of content they produce.

    Jasper AI automates content creation across channels, reducing the time marketing teams spend on drafting and editing. The Creator plan ($49/mo) covers individual use, while the Pro plan ($69/mo) supports up to five seats and three brand voices, making it accessible for small content teams. A Business plan with custom pricing is available for larger organizations needing API access, advanced security, and dedicated support.

    Price: From $49/mo (Creator plan); 7-day free trial available

    What we like: Jasper handles the blank-page problem well. Its tone detection and Brand Voice features do take some time to configure. But once set up, it significantly reduces the editing lift on AI-generated drafts, particularly for teams managing content across multiple brands or campaigns simultaneously.

    Best for: Content creation and ideation for marketing teams

    3.

    AI marketing tools ¡ª Grammarly Pro editor with grammar and tone suggestions

    Grammarly is an AI writing assistant that checks grammar, spelling, clarity, tone, and style. It works across every surface where marketers write, from Google Docs and email to CMS platforms and social tools. The Pro plan (previously called Premium) adds advanced rewrite suggestions, tone adjustments, plagiarism detection, and up to 2,000 generative AI prompts per month. For larger organizations, an Enterprise plan is available with custom pricing, offering style guides, brand tone controls, and centralized admin management.

    Grammarly improves content quality across teams by catching errors and inconsistencies before content is published. The browser extension works across virtually every platform where marketing teams write, making it a low-friction addition to any existing content workflow. Grammarly functions as a real-time editorial layer that reduces the manual review burden without requiring a dedicated editor for every piece. It¡¯s especially useful for teams producing high volumes of written content.

    Grammarly was my first entry into AI. I find it a critical part of my process because it integrates directly with Google Docs. Grammarly catches things that the generative AI tools I use miss.

    Price: Free / from $12/mo (Pro) ¡ª formerly called Premium

    What we like: Grammarly remains the most reliable grammar and style tool available for content teams. The upgrade to Pro is worth it for the Google Docs integration and generative AI features, both of which have become regular parts of our editing process and save meaningful time on routine review work.

    Best for: Content editing, grammar, and AI writing assistance

    4.

    AI marketing tools ¡ª Narrato AI content workspace showing content calendar and AI writing tools

    Narrato brings ideation, drafting, SEO optimization, and team collaboration into a single workspace. Narrato¡¯s AI Content Assistant covers blog posts, social updates, email copy, and AI-generated images. Meanwhile, the AI Content Genie automates content production regularly. This is useful for teams managing consistent publishing schedules across multiple channels. Narrato¡¯s Style Guide Automation feature enforces brand voice and tone across every piece of content the team produces, reducing the inconsistencies that typically emerge when multiple writers contribute to the same brand.

    Narrato consolidates content operations on a single platform. Custom AI templates allow teams to build repeatable workflows tailored to their specific content formats and publishing cadence. The platform also includes a built-in content calendar and workflow management tools, making it a practical choice for teams that need both AI writing assistance and content operations infrastructure in one place.

    Price: Free trial / from $36/mo

    What we like: The Content Genie is the standout feature. It puts content production on autopilot for teams with established brand guidelines and consistent publishing schedules. The Style Guide Automation is also genuinely useful for agencies managing content across multiple clients, where maintaining brand consistency is a constant challenge.

    Best for: All-in-one content creation and workflow management

    5.

    AI marketing tools ¡ª Hemingway Editor screenshot highlighting complex sentences and passive voice in marketing copy

    Hemingway is an AI-powered editing tool that analyzes written content for clarity and readability. It flags complex sentences, passive voice, excessive adverbs, and hard-to-read passages and assigns the content a reading grade level. For marketing teams publishing content across audiences with different reading levels, Hemingway provides a fast, structured way to ensure copy is as clear and accessible as possible before it goes live.

    Hemingway improves content readability by identifying sentence-level opportunities that human editors often overlook. The desktop app works offline, making it a reliable tool for content teams that want a distraction-free editing environment. At a one-time price of $19.99 with no recurring subscription, it¡¯s one of the lowest-cost tools on this list and one of the most straightforward to adopt ¡ª no setup, no learning curve, no ongoing cost.

    Hemingway is a personal favorite of mine, especially when I¡¯m working on highly technical content. Even if the audience understands (and speaks at) a 12th-grade level, simplifying content to be less dense makes it easier to keep their attention for long enough to take action.

    Price: $19.99 one-time purchase

    What we like: The readability score is a simple yet effective quality control mechanism for high-volume content operations. Knowing the grade level of every piece of content before it publishes helps teams calibrate complexity for their specific audience. This is easy to overlook when moving quickly through a content calendar.

    Best for: Content editing and readability improvement

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      Honorable Mentions: AI Tools for Content Creation

      6.

      AI marketing tools ¡ª StoryLab.ai Video SEO Generator creating YouTube titles and descriptions

      StoryLab.ai¡¯s YouTube Video SEO Generator helps video marketers optimize their content in seconds by generating titles, descriptions, and tags from a simple prompt. This AI marketing tool also supports video ideation, script writing, and hook generation for teams building video-first content strategies.

      Price: Free plan available, paid plans start at $19/month.

      7.

      AI marketing tools ¡ª Typeface AI brand content platform screenshot

      Typeface transforms brand guidelines into a dynamic brand hub, generating on-brand marketing assets across channels while checking content for compliance and safety issues before it goes live. Its pre-designed ad generator and AI SEO blog post templates make it particularly useful for teams running high-volume campaign content at scale.

      Price: 30-day free trial available, pricing available on request

      8.

      AI marketing tools ¡ª Fotor AI photo editor showing image enhancement and background removal tools

      Fotor is a multi-functional AI photo editing and graphic design platform. It combines image enhancement, AI image generation, background removal, and a library of professional-grade design templates for social media, marketing materials, and more. Its AI technology makes photo editing more accessible for marketers who need professional-quality visuals without dedicated design resources.

      Price: Free plan available. Paid plans start at $3.99/mo annually

      9.

      AI marketing tools ¡ª Piktochart AI infographic maker showing data visualization template

      Piktochart turns complex data into easily digestible visual content through AI-assisted infographic creation, with a template library and intuitive editor that allows marketers to produce professional-looking visuals in minutes. It¡¯s a practical solution for teams that regularly need to present data, reports, or research in a shareable visual format.

      Price: Starting at $14/month

      10.

      AI marketing tools ¡ª Divi AI WordPress page builder showing AI-generation options

      Divi AI is built directly into the Divi WordPress page builder. It can generate full-page layouts, write copy, and produce images from a single prompt within the visual editor. Because Divi AI understands the context of the website it¡¯s building on, the layouts and content it generates are more relevant to the business than generic AI website builders.

      Price: Starting at $16.08/mo annually

      AI Marketing Tools for Analytics & Intelligence

      AI analytics and intelligence tools help marketing teams surface insights, track performance, monitor brand reputation, and understand competitor activity without manual data gathering. The tools below cover search analytics, content strategy, social listening, competitive intelligence, and account targeting.

      11.

      AI marketing tools ¡ª Semrush screenshot

      Semrush is an all-in-one digital marketing platform covering SEO, content marketing, competitive research, PPC, and social media management across a database of 27.5 billion keywords and 43 trillion backlinks. In 2025, Semrush launched new AI marketing tools. Semrush One combines traditional SEO analytics with AI search visibility tracking across ChatGPT, Google AI Overviews, Gemini, and Perplexity. Semrush Copilot is a free AI assistant that surfaces personalized recommendations. ContentShake AI automates content generation.

      There¡¯s a reason Semrush leads the market. I love the depth of data and information that¡¯s available through it. Keep in mind that it has a steep learning curve, so I highly recommend taking advantage of all the training Semrush makes available.

      Price: From $139.95/mo. Semrush One starts at $165/mo billed annually.

      What we like: Tracking brand share of voice in AI search responses is quickly becoming as important as tracking organic rankings, and Semrush is one of the few platforms that brings both into a single dashboard.

      Best for: SEO, competitive intelligence, and AI search visibility

      12.

      AI marketing tools ¡ª MarketMuse screenshot showing content gap analysis and topic authority features

      MarketMuse analyzes a website¡¯s existing content and surfaces opportunities to improve topical authority, fill content gaps, and prioritize which pages to create or refresh. It uses proprietary topic modeling to assign personalized difficulty scores based on a specific domain¡¯s competitive position rather than generic industry-wide metrics.

      Price: Free plan available. Paid plans from $99/mo.

      What we like: The personalized difficulty scores are the standout feature. Knowing a specific site¡¯s realistic chance of ranking for a given topic is far more actionable than industry-wide data, especially for teams prioritizing content refresh over net-new production.

      Best for: Content strategy and SEO planning

      13.

      AI marketing tools ¡ª screenshot of Brand24 monitoring dashboard showing brand mentions, sentiment analysis, and AI chatbot visibility tracking

      Brand24 tracks brand mentions across more than 25 million online sources in real time, such as social media, news, blogs, forums, podcasts, and review sites. Then, it automatically categorizes them by sentiment across 108 languages. It also includes LLM monitoring that tracks how AI assistants, including ChatGPT, Claude, Gemini, and Perplexity, mention and recommend a brand.

      Price: From $99/mo billed annually. Plans scale to $499/mo.

      What we like: The LLM monitoring bridges conventional social listening and AI search visibility in one dashboard. This gives teams an actionable lever for improving how AI assistants represent their brand, not just how people talk about it on social media.

      Best for: Social listening, brand monitoring, and AI search reputation tracking

      14.

      AI marketing tools ¡ª Crayon competitive intelligence platform showing competitor activity feed and battlecard generator

      Crayon automatically gathers and analyzes competitor data from millions of sources. These sources include pricing pages, SEC filings, product updates, and messaging changes. Then, it uses AI to surface what matters, and generates battlecards and shareable summaries that integrate directly with CRM tools so competitive intelligence reaches sales teams without manual distribution.

      Price: Pricing upon request.

      What we like: The automated battlecard generation closes a gap most marketing teams fill with manual effort. Competitive insights get to the people who need them, formatted and ready to use.

      Best for: Competitive intelligence and market monitoring

      15.

      AI marketing tools ¡ª 6Sense Revenue AI screenshot

      6Sense uses AI to analyze anonymous buying team behavior and identify which accounts are actively in-market. It matches buying signals across devices and channels, so B2B marketing teams can focus outreach on accounts most likely to convert rather than spreading campaigns broadly across a total addressable market.

      Price: Free plan available. Advanced tiers pricing upon request.

      What we like: Instead of learning how campaigns performed after the fact, teams know which accounts are actively researching before a campaign launches. This fundamentally changes how budgets and messaging get allocated.

      Best for: Account targeting, buyer intent, and pipeline prioritization

      Honorable Mentions: AI Tools for Analytics & Intelligence

      16.

      AI marketing tools ¡ª Adverity single-pane marketing analytics dashboard showing cross-channel campaign data

      Adverity centralizes marketing data from campaigns across all channels into a single analytics view, with pre-built connectors and no-code templates that make it accessible without technical expertise. It¡¯s a good fit for enterprise teams that need to combine data from many sources and manage data quality in one place.

      Price: Available upon request

      17.

      AI marketing tools ¡ª Meltwater GenAI Lens screenshot showing dashboard

      Meltwater¡¯s GenAI Lens tracks how AI assistants represent a brand, which sources they cite, and how often competitors appear in AI-generated responses. The citation breakdown makes it straightforward to identify which content to update or create to strengthen AI search visibility.

      Meltwater has been at the top of the PR game for years. This GenAI lens makes it clear to me they¡¯re committed to staying there.

      Price: Available on request

      18.

      AI marketing tools ¡ª ºÚÁϳԹÏÍø AEO Grader showing brand visibility score and AI search performance analysis

      ºÚÁϳԹÏÍø¡¯s AEO Grader tracks brand share of voice and sentiment across AI-powered search engines. It shows how AI assistants describe a brand, where it appears relative to competitors, and which areas need improvement. It¡¯s a free starting point for teams evaluating their AI search presence before investing in a more advanced monitoring platform.

      Price: Free

      19.

      AI marketing tools ¡ª Agility PR Solutions screenshot

      Agility PR Solutions combines an AI-powered media contact database with monitoring across online, print, broadcast, and social channels. Its PR CoPilot suite drafts pitches and press releases in seconds while keeping brand tone intact. This helps communications teams spend more time on high-impact strategic work.

      Price: Available on request

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        AI Marketing Tools for Marketing Automation

        AI marketing automation tools handle the repetitive, rule-based tasks that consume marketing team bandwidth. This can include email sequences and lead nurturing to workflow triggers and data synchronization across platforms. The tools below range from enterprise-grade automation built into a full CRM to lightweight browser-based workflow builders suited to lean teams.

        20.

        AI marketing tools ¡ª ºÚÁϳԹÏÍø Marketing Automation workflow builder showing lead nurturing sequence with AI-powered triggers

        ºÚÁϳԹÏÍø Marketing Automation powers campaign execution, lead nurturing, and customer journey management inside ºÚÁϳԹÏÍø¡¯s platform. Built directly on top of the Smart CRM, it enables marketing teams to create automated sequences triggered by contact behavior and route leads through personalized journeys without manual intervention. In 2025, ºÚÁϳԹÏÍø was recognized as a Leader in the Gartner Magic Quadrant for B2B Marketing Automation Platforms for the fifth consecutive year, reflecting the maturity and breadth of its automation capabilities.

        AI features are woven throughout the automation layer. Workflow AI enriches contact profiles, categorizes leads, and generates context for sales teams as data flows through the system. The engagement scoring feature automatically buckets contacts into high, medium, and low engagement tiers based on behavioral signals ¡ª clicks, form fills, and email opens ¡ª making it straightforward for teams to prioritize outreach and tailor follow-up sequences accordingly. ºÚÁϳԹÏÍø¡¯s AI-powered email tool generates audiences, personalizes content, and optimizes send timing using CRM data, so marketers can focus on strategy while the platform handles execution.

        ºÚÁϳԹÏÍø Marketing Automation integrates marketing, sales, and service workflows into one connected system. This reduces the data silos that cause inconsistent customer experiences. For teams already operating within ºÚÁϳԹÏÍø the automation layer removes the need for a separate marketing automation platform entirely. All campaign data, contact history, and performance reporting live in the same place as the CRM.

        Price: Marketing Hub Starter from $20/seat/mo. Marketing Hub Professional from $890/mo (includes 3 seats and 2,000 marketing contacts). Onboarding fees apply for Professional and Enterprise tiers.

        What we like: The CRM-native automation is the core advantage. Because workflows are built on live contact data rather than imported lists, the triggers and personalization are more accurate and more timely than what¡¯s possible with a standalone automation tool connected to an external CRM.

        Best for: End-to-end marketing automation connected to CRM data

        21.

        Note: Campaign Assistant is a standalone ºÚÁϳԹÏÍø tool separate from Breeze. It is free to use without a ºÚÁϳԹÏÍø subscription.

        AI marketing tools ¡ª ºÚÁϳԹÏÍø Campaign Assistant generating landing page, email, and ad copy from a campaign brief

        ºÚÁϳԹÏÍø¡¯s Campaign Assistant generates landing page copy, marketing emails, and ad copy for Google, Facebook, LinkedIn, and Instagram from a simple brief. The generated copy deploys directly into a new ºÚÁϳԹÏÍø landing page or email with a single click, eliminating the manual setup that typically follows copywriting. It also supports copy generation in multiple languages, making it a practical tool for teams running campaigns across international markets.

        Price: Free

        What we like: The direct integration with ºÚÁϳԹÏÍø means generated copy doesn¡¯t just sit in a doc waiting to be transferred. It lands in a live campaign asset instantly. For teams running multiple campaigns simultaneously, that single-click deployment saves meaningful time at the execution stage.

        Best for: Generating campaign copy across multiple channels and formats

        22.

        AI marketing tools ¡ª Zapier automation builder showing multi-step Zap connecting ºÚÁϳԹÏÍø Gmail, and Slack

        Zapier connects over 8,000 apps through no-code automated workflows called Zaps. Zapier allows marketing teams to automate tasks like routing leads from forms to CRMs, triggering email sequences, syncing data between platforms, and parsing text from emails or messages into structured data. Its built-in AI modules allow teams to layer AI actions ¡ª including ChatGPT, Claude, and Gemini ¡ª directly into workflows, enabling more intelligent automation without writing code.

        I¡¯ve been able to use Zapier to automate tons of small tasks and apps that otherwise would have siloed data. The hours it saves are immeasurable.

        Price: Free plan available. Paid plans from $19.99/mo.

        What we like: Zapier¡¯s integration library is unmatched. If a tool has an API, it almost certainly connects to Zapier. For marketing teams that need to bridge multiple platforms without engineering support, it remains the most reliable no-code automation option available.

        Best for: Connecting apps and automating cross-platform workflows

        23.

        AI marketing tools ¡ª Bardeen browser-based automation builder showing lead research and CRM update workflow

        Bardeen is a no-code AI automation tool that lives in the browser and connects to the web apps marketing and sales teams already use, including ºÚÁϳԹÏÍø Salesforce, LinkedIn, Google Sheets, Slack, and Notion. Its Playbooks allow teams to build custom automation workflows for tasks like lead research, data scraping, CRM enrichment, and outreach sequencing, with an AI assistant that helps build automations from plain-language descriptions.

        Price: Free plan available (limited credits). Starter from $99/mo billed annually.

        What we like: Bardeen is particularly strong for GTM teams that need to automate research and prospecting workflows. It scrapes lead data, enriches CRM records, and sequences outreach without involving engineering or setting up complex integrations.

        Best for: Browser-based workflow automation for GTM teams

        24.

        AI marketing tools ¡ª Gumloop visual workflow tool screenshot showing AI-powered marketing automation

        Gumloop is a no-code AI automation platform that lets teams build complex, multi-step workflows by connecting triggers, logic, integrations, and AI actions on a visual canvas. Unlike traditional automation tools that follow rigid trigger-action chains, Gumloop embeds AI reasoning directly into each workflow node. Teams can automate tasks like sentiment analysis, content generation, lead scoring, and competitive monitoring alongside standard data routing. Used by teams at Shopify, Instacart, and Webflow, it connects to over 130 integrations and provides built-in access to leading AI models, including GPT-4, Claude, and Gemini, without requiring separate API keys.

        I recently discovered Gumloop and find it like Zapier but stronger ¡ª there¡¯s just so much it can do!

        Price: Free plan available (2,000 credits). Solo from $37/mo. Team from $244/mo.

        What we like: The ability to embed AI reasoning directly into automation workflows ¡ª rather than bolting AI onto the side of a standard trigger-action system ¡ª makes Gumloop a genuinely different category of tool. For marketing teams that want to automate complex, judgment-heavy tasks like content enrichment or competitive monitoring, it opens up use cases that Zapier or Bardeen can¡¯t handle natively.

        Best for: AI-native workflow automation for marketing and operations teams

        Honorable Mentions: AI Tools for Marketing Automation

        25.

        AI marketing tools ¡ª Flick social media platform showing AI caption writing and content scheduling calendar

        Flick is an AI-powered social media marketing platform that combines hashtag research, content scheduling, AI caption writing, and analytics for Instagram, Facebook, TikTok, and LinkedIn. Its AI assistant generates on-brand captions from a website URL or brand description, auto-schedules posts for optimal timing, and tracks hashtag performance. It¡¯s a practical automation tool for social-first marketing teams.

        Price: From ?11/mo

        26.

        AI marketing tools ¡ª Predis.ai screenshot showing AI-generation capabilities

        Predis.ai generates complete branded social media posts from a short text input and publishes or schedules them directly to connected platforms. This can include creative, caption, and hashtags. Its built-in AI chat feature and competitor analysis tools make it a strong choice for social media managers and agencies looking to reduce time spent on content production.

        Price: From $19/mo

        27.

        AI marketing tools ¡ª Lavender email assistant screenshot showing capabilities

        Lavender is an AI email coaching tool that integrates directly into Gmail and Outlook. It scores outbound emails in real time and suggests improvements to increase reply rates. It gathers prospect data and insights to help sales and marketing teams craft more personalized, timely messages. Lavender is particularly useful for teams running high-volume outbound email campaigns.

        Price: Free plan available. Paid plans from $29/mo

        28.

        AI marketing tools ¡ª CallRail Conversation Intelligence screenshot

        CallRail¡¯s Conversation Intelligence uses AI trained on over 650,000 hours of call data to transcribe, analyze, and tag incoming and outgoing phone conversations. It surfaces keyword patterns, lead categorization, and sentiment analysis from call data, turning phone conversations into structured marketing intelligence without manual review.

        Price: From $45/mo

        AI Marketing Tools for Customer Engagement

        AI customer engagement tools help marketing teams capture visitor interest, qualify leads, resolve support queries, and deliver personalized experiences at scale without requiring a proportional increase in headcount. The tools below range from full-service AI agent platforms to specialized chatbots and customer intelligence tools.

        29.

        AI marketing tools ¡ª ºÚÁϳԹÏÍø Breeze Customer Agent chat interface showing automated customer support conversation with human handoff

        ºÚÁϳԹÏÍø Breeze Customer Agent is a specialized AI teammate built directly into ºÚÁϳԹÏÍø¡¯s platform that handles customer interactions across marketing, sales, and service workflows from a single, unified inbox. Unlike standalone chatbot tools that operate in isolation, the Customer Agent is powered by the ºÚÁϳԹÏÍø Smart CRM. This means every conversation it has is informed by a contact¡¯s full history, lifecycle stage, previous interactions, and purchase data. This context layer is what separates it from generic chat solutions: the agent doesn¡¯t just answer questions, it personalizes responses based on who the customer actually is and where they are in the relationship with the brand.

        The Customer Agent resolves over 65% of conversations automatically, operating across nine channels including live chat, email, WhatsApp, Facebook Messenger, Instagram, Telegram, LINE, and SMS. When a conversation goes beyond what the agent can handle, it¡¯s handed off to a human rep with the full chat history so the customer doesn¡¯t have to repeat anything, and the rep has full context.

        The 2026 audit card feature adds a compliance-ready transparency layer. It generates timestamped records of every action the agent takes, which CRM properties it modified, and what data informed each decision. For marketing teams, the Customer Agent also qualifies leads, answers marketing questions, and guides visitors to relevant resources. It functions as an always-on front office presence that converts traffic into sales-ready leads.

        ºÚÁϳԹÏÍø Breeze provides unified AI-powered marketing, sales, and service automation, meaning the Customer Agent¡¯s performance improves continuously as more customer data flows into the CRM. Setup is designed to be no-code and fast. Most teams can deploy a functioning agent in under 15 minutes, provided knowledge base content is in place. Agent usage is billed via ºÚÁϳԹÏÍø Credits, with each conversation costing approximately 100 credits ($1.00). Pro plans include 3,000 credits monthly, and Enterprise plans include 5,000 credits.

        ºÚÁϳԹÏÍø agency owners I¡¯ve spoken with consistently rave about Breeze and how it¡¯s making them even more confident than ever in their partnership with ºÚÁϳԹÏÍø. They¡¯re also recommending it to clients wanting to market more effectively at scale.

        Note: Breeze is ºÚÁϳԹÏÍø¡¯s unified AI platform. The Customer Agent and Content Agent (listed at #1) are distinct tools within the same product suite, each serving a different marketing function.

        Price: Requires Professional or Enterprise plan. Service Hub Professional from $90/seat/mo. Customer Agent usage is billed at approximately $1 per conversation via ºÚÁϳԹÏÍø Credits.

        What we like: The CRM-native context layer is what makes the Customer Agent genuinely different from standalone chatbot solutions. Because it draws on live contact data rather than a static knowledge base alone, the personalization is meaningfully better. Every interaction feeds back into the CRM, making the customer record more complete over time.

        Best for: AI-powered customer engagement, lead qualification, and support automation

        30.

        AI marketing tools ¡ª Drift by Salesloft B2B conversational marketing platform showing Bionic Chatbot and Site Concierge interface

        Drift is a B2B conversational marketing platform that uses AI-powered Bionic Chatbots to engage website visitors in natural, intent-based conversations rather than rigid decision-tree flows. It¡¯s now part of Salesloft following its acquisition in February 2024. Its Site Concierge feature turns the chat widget into a persistent, context-aware sidebar that surfaces different content and CTAs based on visitor segment, helping high-intent prospects book meetings and find resources without friction.

        Price: Pricing available upon request via Salesloft. Previously started at $2,500/mo ¡ª current pricing requires contacting sales.

        What we like: The speed-to-lead improvement is the core value proposition. It routes high-value prospects from website visit to booked meeting in seconds rather than the hours it typically takes through form-fill and email follow-up sequences.

        Best for: B2B conversational marketing and pipeline acceleration

        31.

        AI marketing tools ¡ª Botpress no-code AI agent builder screenshot

        Botpress is an AI agent platform that lets teams build fully customized chatbots and AI agents powered by leading LLMs without extensive coding skills. Teams can train agents on their own data, including PDFs, websites, and documents, and deploy them across channels. Its Autonomous Node feature allows non-technical users to write agent instructions in plain text, which the platform converts into AI-driven logic.

        Price: Free plan available. Plus from $79/mo. Team from $445/mo.

        What we like: The ability to train agents on proprietary business data ¡ª and deploy them across customer support, lead generation, and internal workflows ¡ª makes Botpress a flexible option for teams that need more customization than off-the-shelf chatbot tools offer.

        Best for: Building custom AI agents for sales, marketing, and support

        32.

        AI marketing tools ¡ª LiveChatAI custom AI chatbot dashboard showing conversation management and human handoff controls

        LiveChatAI is a no-code AI chatbot platform that lets teams create custom AI agents trained on their own website content, documentation, and FAQs, resolving up to 70% of common support queries instantly. It integrates with WhatsApp, Slack, and other platforms, and combines AI support with seamless human handoff when conversations require a personal touch.

        Price: Free plan available. Paid plans from $39/mo.

        What we like: The ability to train the chatbot by simply entering a website URL, which the platform crawls automatically, makes setup significantly faster than tools that require manual knowledge base configuration. Teams can be live in minutes rather than days.

        Best for: AI chatbot for customer support with human handoff

        33.

        AI marketing tools ¡ª Braze customer engagement platform screenshot

        Braze is a customer engagement platform that integrates with CRM and marketing data sources to deliver personalized messaging across mobile, web, email, and in-app channels using real-time behavioral signals. Its AI-driven segmentation identifies customers at risk of churn or showing upsell signals, and its A/B testing capabilities help marketing teams continuously optimize messaging strategies based on performance data.

        Price: Pricing available upon request.

        What we like: The churn prediction and upsell signal detection are the standout features for marketing teams. Braze surfaces the customers most worth re-engaging before they leave, rather than after, giving teams a meaningful head start on retention campaigns.

        Best for: AI-powered customer intelligence and cross-channel personalization

        How to Use ChatGPT at Work

        Discover the key to unlocking unparalleled productivity with this ultimate guide to revolutionizing your workflow.

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          Honorable Mentions: AI Tools for Customer Engagement

          34.

          AI marketing tools ¡ª Jotform AI agent builder showing customizable customer service chatbot with brand voice settings

          Jotform AI Agents allow teams to create custom AI agents trained on their own data that can answer calls, chats, WhatsApp messages, and Messenger inquiries with no coding required. With over 7,000 ready-made agent templates and customizable voice, tone, and appearance settings, it¡¯s a fast starting point for teams that need a branded conversational AI without a lengthy setup process.

          Price: Free plan available. Paid plans start at $39/mo

          35.

          AI marketing tools ¡ªscreenshot of involve.me AI form builder showing interactive quiz and lead generation form with branded design

          involve.me uses AI to generate embeddable forms, surveys, quizzes, and interactive lead generation tools from a simple prompt and incorporates website branding automatically. Its AI personalization features adapt the experience based on user input and generate detailed reports from open-ended responses, saving significant manual analysis time for teams collecting large volumes of feedback.

          Price: From $29/mo

          AI Marketing Tools Comparison Chart

          The charts below compare the top AI marketing tools by category, covering pricing, best use case, and free plan availability.

          Tool

          Category

          Best For

          Starting Price

          Free Plan

          Content Creation

          AI content connected to CRM

          Included with ºÚÁϳԹÏÍø plans

          Basic features free

          Content Creation

          Content creation and ideation

          $49/mo

          7-day trial

          Content Creation

          Editing and AI writing

          $12/mo

          Yes

          Content Creation

          All-in-one content workflows

          $36/mo

          Trial available

          Content Creation

          Readability editing

          $19.99 one-time

          No

          Analytics & Intelligence

          SEO and AI search visibility

          $139.95/mo

          No

          Analytics & Intelligence

          Content strategy and SEO planning

          $99/mo

          Yes

          Analytics & Intelligence

          Social listening and brand monitoring

          $99/mo

          No

          Analytics & Intelligence

          Competitive intelligence

          Upon request

          No

          Analytics & Intelligence

          Account targeting and buyer intent

          Upon request

          Yes

          Marketing Automation

          CRM-native campaign automation

          $890/mo (Pro)

          Basic features free

          Marketing Automation

          Multi-channel campaign copy generation

          Free

          Yes

          Marketing Automation

          Cross-platform workflow automation

          $19.99/mo

          Yes

          Marketing Automation

          Browser-based GTM automation

          $99/mo

          Yes

          Marketing Automation

          AI-native workflow automation

          $37/mo

          Yes

          Customer Engagement

          AI customer support and lead qualification

          ~$1/conversation

          Basic features free

          Customer Engagement

          B2B conversational marketing

          Upon request

          No

          Customer Engagement

          Custom AI agent builder

          $79/mo

          Yes

          Customer Engagement

          AI chatbot with human handoff

          $39/mo

          Yes

          Customer Engagement

          Cross-channel customer personalization

          Upon Request

          No

          My Top AI Marketing Tool Picks

          After testing dozens of AI marketing tools firsthand, these are the picks that consistently deliver results across the most common marketing use cases:

          1. Content writing: . A must-have for keeping writing polished and error-free across every platform and format.
          2. Content creation: The CRM connection is what sets it apart. Content is informed by real audience data, not just a prompt.
          3. SEO and search visibility: . One of the few platforms tracking performance across both traditional search and AI-generated answers.
          4. Social listening: . The LLM monitoring feature alone makes it worth evaluating. Knowing what AI assistants say about a brand is quickly becoming as important as knowing what people say on social media.
          5. Competitive intelligence: . Automated battlecard generation saves hours of manual research and gets intelligence to sales teams in a format they can actually use.
          6. Marketing automation: . For teams already in ºÚÁϳԹÏÍø the CRM-native workflows eliminate the need for a separate automation platform entirely.
          7. Workflow automation: . The integration library is unmatched. If a tool has an API, Zapier almost certainly connects to it.
          8. Customer engagement: . Resolving over 65% of conversations automatically while personalizing responses from live CRM data is a genuine step above standalone chatbot solutions.

          Frequently Asked Questions About AI Marketing Tools

          How is AI used in marketing?

          AI marketing tools automate content creation, analytics, automation, and customer engagement tasks. These tools reduce the manual work that consumes marketing team bandwidth and enable more personalized, data-driven campaigns at scale. Common applications include generating blog posts and ad copy, analyzing campaign performance, monitoring brand mentions, identifying in-market accounts, and automating lead nurturing sequences. According to ºÚÁϳԹÏÍø¡¯s 2026 , 80% of marketers currently use AI for content creation and 92% use automation for data analysis and reporting.

          Which AI tool is best for marketing?

          No single AI tool is best for every marketing team. The right choice depends on use case, team size, and existing tech stack. For content creation, and Jasper.ai are strong options. For SEO and search visibility, Semrush leads the category. For marketing automation, is the most comprehensive for teams already on the platform, while Zapier and Gumloop offer strong alternatives for teams that need cross-platform flexibility. The comparison chart above covers the top AI marketing tools across all four major use case categories.

          How can AI be used in marketing?

          AI can be applied across every stage of the marketing funnel. At the top of the funnel, AI tools generate content, optimize SEO, and monitor brand visibility across traditional and AI-powered search. In the middle of the funnel, predictive analytics and intent data tools identify which accounts are actively researching and help prioritize outreach. At the bottom of the funnel, conversational AI tools engage prospects in real time, qualify leads, and route high-value visitors to sales teams. AI marketing tools offer free trials and flexible pricing for businesses of all sizes, making it possible to start small and scale as adoption grows.

          What is the best example of AI in marketing?

          One of the clearest examples of AI in marketing is real-time personalization: using behavioral data to deliver different content, offers, and messaging to different audience segments automatically. Platforms like Braze and do this at scale, adjusting what a visitor sees on a website or receives in an email based on their CRM profile, purchase history, and real-time behavior. Another strong example is AI-powered search visibility tracking. AI marketing tools like Semrush and Brand24 now monitor how AI assistants like ChatGPT and Gemini represent a brand, giving marketing teams intelligence that didn¡¯t exist as a category two years ago.

          Is ChatGPT good at marketing?

          ChatGPT is a capable starting point for marketing tasks, including brainstorming, drafting copy, summarizing research, and generating campaign ideas, but it has meaningful limitations for professional marketing use. It doesn¡¯t connect to CRM data, can¡¯t track campaign performance, has no brand voice training out of the box, and produces generic output without detailed prompting.

          The AI marketing tools in this guide are purpose-built for specific marketing workflows. For example, combine AI with proprietary data, integrations, and marketing-specific features that make them more reliable and more actionable than a general-purpose chatbot for most professional use cases.

          AI marketing tools go (far) beyond ChatGPT.

          ChatGPT opened the door for a lot of marketers, but the tools in this guide illustrate what¡¯s behind it. General-purpose AI assistants are a starting point. The best AI marketing tools are purpose-built for specific workflows, connected to real business data, and designed to deliver measurable outcomes rather than just generate text on demand.

          The difference between a marketing team that dabbles in AI and one that operationalizes it comes down to tool selection. Drafting a blog post in ChatGPT is useful. An AI system that understands your CRM data, tracks how AI assistants represent your brand, identifies which accounts are actively in-market, and resolves customer inquiries around the clock ¡ª that¡¯s a different category of impact entirely.

          Used ethically and with the right guidelines in place, AI tools are no different from any other tool in a marketing stack. The marketers who will see the strongest results are the ones who move past the chatbot and build a deliberate AI toolkit around their actual workflows. Whatever those workflows look like, there¡¯s a tool on this list built for them.

          Editor¡¯s note: This post was originally published in May 2023 and has been updated for comprehensiveness.

          How to Use ChatGPT at Work

          Discover the key to unlocking unparalleled productivity with this ultimate guide to revolutionizing your workflow.

          • 100 ChatGPT Prompts
          • Real-World Examples
          • Productivity Hacks
          • And More!

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